In the world of trade show and exhibit advertising the last five years have shown significant advancement in the area of portable displays; primarily in the technology, portability, and user friendliness. This has afforded users the ability to reduce the labor costs of set ups and stream line their entire exhibition deployment which in return reduces costs.
While elaborate custom displays built for each event are wonderful and can attract a lot of attention. However, the costs can be monstrous compared to the one time price of a portable display system completely tailored with graphics and accessories to meet your organizations needs. Event built displays usually require large amounts of time and labor before the show and after the show for setup and dismantle of the booth.
Manufacturers have spent a lot of time increasing the portability and impact of displays. The growing demand of modular exhibits has further enabled users to quickly customize their standard display to match the needs of each event. Pop up displays are a great option for traditional advertisers due to the low purchase costs and ease of set-up. With many different styles to choose from there is virtually no limit to the level of creativity and portability your display can have.
Having a well made reusable, and visually appealing display lends consistency to your branding efforts. Increasing customer traffic to your booth or display is the number one goal at any event. It’s important to work with the distributor and use their expertise to help design your system to maximize the layout while maintaining versatility, for future needs.